The Samaritan Charitable Society of Salem

Services: Branding, Copywriting
Media: Website, Print Collateral, E-Blasts, Direct Mail
Partners: Great Island Design

The Samaritan Charitable Society of Salem has kept a very low profile for most of its 132 years, but that’s changing. A strategic branding exercise has produced a strong positioning, clarified messaging and led to a visual branding now being used consistently across all media.

Even small non-profits deserve a great website.  Everything one needs to know about the Samaritans is captured in this one-page, scrolling site..

(Sample copy from home page)

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